What is Private Label Merchandise?
𝚆𝚑𝚊𝚝 𝚒𝚜 𝙿𝚛𝚒𝚟𝚊𝚝𝚎 𝙻𝚊𝚋𝚎𝚕 𝙼𝚎𝚛𝚌𝚑𝚊𝚗𝚍𝚒𝚜𝚎?
Private label merchandise is something I talk a lot about, so what exactly is it?
Private label means you and I co-create branded merchandise specifically for you and your business. Simply put, it is custom branded merchandise made by me for you.
You choose your product and quantities and I manufacture them, shipping them off to you or drop shipping them direct to your clients all around the world.
It’s a done for you approach to growing your brand and it’s so fun!
My business naturally expanded into private label but I began making t-shirts for friends! As business owners, we always get to grow and expand in new ways that feel good! I get to support other entrepreneurs in growing their brands while still being creative! Win-Win!
So who is it for? Everyone!
My clients are coaches, mentors, entrepreneurs, authors, speakers, wellness studio owners and business owners of all sorts!
Cool, right? But how can it help your business?
I’m glad you asked.
Private label merch creates an emotional connection with your people; it showcases your brand, puts it in the homes and on the bodies of your clients; it’s a great conversation starter and lead generator; it’s perfect for client gifts (ahem- the holidays are coming and everyone loves a branded present!); perfect for giveaways, pay in full bonuses, early bird specials; incredible ways to close out programs, masterminds and 1:1 containers and there is nothing better than our own branded swag bag for in person and virtual retreats! Yep, I do that too!
I love it! I love immersing people in a brand experience. I love the feeling it creates. I love creating it. I love my clients! They are all incredible.
My goal is to make it easy. To allow you to have the things without having to do the things so if you’ve thought about how cool it would be to have your own line of custom merchandise, reach out and let’s chat about bringing your brand to life.
If reading this reminds you that your business is in need of a shift, I’d love to support you. Let’s connect.